Sustainable vs Viable Nonprofits

There is little doubt in my mind that the greatest challenge facing every nonprofit is not whether it is sustainable, but if it is viable.  Many nonprofits that aren’t viable have proven their ability to be sustainable—defined as the ability to be maintained at a certain level.

Sustainability makes no judgment as to the quality of the level at which the organization is maintained, simply that the level is maintained, month after month, year after year.  Thus, we can easily describe an organization that regularly operates Read more

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