Writing for the Web Webinar
Registration for this course is closed. Please contact us on 215-991-3676 to inquire about any remaining spaces or to be placed on a waiting list.
There are big differences between how you should write for print and writing for the web. Learning to write effective online content begins with understanding how online readers behave. This Webinar will show you how to meet the needs of your online audience by understanding why writing for the web differs from other kinds of writing, how to create content, style and structure, maximizing readability and comprehension and maintaining and conveying your organizational culture and tone in the context of today’s online media tools. This Webinar is especially complimentary to the Blogging Webinar.
Audience: For all staff involved with digital organizational messaging.
Certificate Programs: Marketing & Communications
Date: February 28th, 2017