Registration for this course is closed. Please contact us on 215-991-3676 to inquire about any remaining spaces or to be placed on a waiting list.
81 percent of nonprofit communications professionals recognize Facebook as the most important social media tool. But having a Facebook page does not ensure that it’s fulfilling its potential as a tool for engagement, calls to action and an information channel. Whether it’s via your news feed, a fan page, charity page or group page, how do you find your authentic voice in both compelling content and images. And how do you drive people to it? Even Facebook’s own people identify that the biggest struggle nonprofits have with the platform is not understanding how to best use its tools for community engagement.
Audience: For all staff involved with digital organizational messaging.
Certificate Programs: Marketing & Communications
Date: January 26th, 2017