Crisis Communication Planning: Preserving your Nonprofit’s Reputation

Date and Time: Friday, March 1, 2019 - 12:00 pm to 01:00 pmLocation: N/A - Webinar


Registration for this course is closed. Please contact us on 215-991-3676 to inquire about any remaining spaces or to be placed on a waiting list.

Children are sickened by a meal served in your soup kitchen. A fire in your facility damages nearby homes and businesses. A key executive is charged with misuse of funds. While we always aim to prevent a crisis before it happens, every organization is still potentially vulnerable to crisis. Every nonprofit should have a crisis response plan; this webinar will help you communicate that plan before, during, and after a crisis to reduce any permanent damage to your nonprofit and its reputation. The key word is planning. This webinar will take you through the essential steps of effective crisis communications that you can do now to be prepared before a crisis occurs.

To maximize the webinar experience, ask yourself these questions:

  • Does your organization have safety and emergency plans in place (e.g., fire evacuation plans) as mandated by local, state, or federal agencies or by your organization’s leadership?
  • Can you identify various crisis scenarios that might affect your organization’s employees, those you serve, or your facilities and programs?
  • Have you paid attention to crises that have affected organizations like yours?


Special Bundle Rate: Choose any 3 webinars for $48 for Members or $60 for Non-Members. Use Promo Code: Web3

Event Location

Date: March 01st, 2019


Member $20
Non-Member $25


  • Michael Smith, Ph.D.

    Michael Smith, Ph.D. is chair of the Department of Communication at La Salle University, where he is also an associate professor.  He was formerly director of the graduate program in Professional and Business Communication.  He teaches undergraduate and graduate courses in public relations, organizational communications and conflict.  He has worked with a variety of nonprofits, including the American Heart Association, Cultural Center for Art and Historical Artifacts, the Greater Philadelphia Coalition Against Hunger, and the World Meeting of Families, and has presented crisis communication training to organizations throughout the country and region. Mike earned a Ph.D. in Communication at Purdue