Your Fundraising Strategy: Fitting All the Pieces Together for Maximum Impact and Results

Date and Time: Tuesday, May 14, 2019 - 09:00 am to 04:00 pmLocation: La Salle University School of Business (Founders' Hall) - 738 Penn Boulevard, Philadelphia, PA 19141


Registration for this course is closed. Please contact us on 215-991-3676 to inquire about any remaining spaces or to be placed on a waiting list.

This course helps you take many of the skills you’ve acquired – whether as a Nonprofit Center student or as a development professional – and puts them in context to create an integrated development strategy. Designed to help strengthen your nonprofit’s “culture of philanthropy,” this course looks critically at various components of the fundraiser’s toolkit and focuses on practical application of your fundamental knowledge of fundraising to create an effective approach.

Participants will be able to apply lessons learned in ways that are immediately actionable. They will receive tools and explore processes for engaging others such as staff, the executive director, and the board in the fundraising process. They will practice ways to strengthen donor communications and build relationships. They will explore metrics and how best to involve others in analysis of fundraising results. Accordingly, participants will return to their nonprofit with a framework for next steps that are grounded in the organization’s strategic thinking and advance the organization’s mission and vision. By understanding how the components fit together so that philanthropy is incorporated into the organizational culture, participants will be better prepared to move forward in defining future steps for implementation.

This class is appropriate as a capstone course for the Fundraising Certificate and for the development professional who understands the fundamental elements of raising funds and is ready to refine key aspects of their fundraising strategy and engage others more deeply in this work.

SKU: N/A Category: Tags: , , Audience: Individuals experienced in various aspects of resource development will use this course to put these tools into practice in a fundraising plan. For Fundraising Certificate students, the course builds upon knowledge acquired in all the prior courses and serves as the capstone Certificate Programs: Fundraising

Event Location

Date: May 14th, 2019

Location: La Salle University School of Business (Founders' Hall)

Address: 738 Penn Boulevard

Philadelphia, PA 19141

Member $129
Non-Member $159


  • Edward F. Swenson

    Edward F. Swenson is founder and principal of Edward F. Swenson & Assoc., Inc., a management and fundraising consulting firm that helps nonprofits design and implement strategic and fundraising plans. His firm performs organizational and feasibility assessments, strategic planning assignments and provides counsel to annual, major gifts and capital fundraising programs. He holds an MS from Columbia University and an MBA and BA from Yale University.