$20.00 – $169.00
Registration for this course is closed. Please contact us at [email protected] to inquire about any remaining spaces or to be placed on a waiting list.
Whether you have been a fundraiser for many years, have taken several or many of The Nonprofit Center’s fundraising classes or have been an active volunteer helping here and there to raise funds for an organization you love, you have picked up tactics and ideas along the way. And while these are all essential to fundraising, they are not nearly as effective as they should be—and as you absolutely want them to be—if they are not integrated into a comprehensive fundraising strategy. Far too often, organizations focus on the tactics without that integrated strategy to guide them to their goals. Without the strategy, fundraising can feel scattered, reactive and constant, as you go to the “well” too many times and create that donor fatigue that everyone fears. This is not a path that leads to maximum success.
This class is designed to help strengthen you as a fundraiser, as well as your nonprofit’s “culture of philanthropy,” by looking critically at the items in your fundraiser’s toolkit and showing you how to create an integrated development strategy right for you and your organization. With a focus on practical application, you will use your tools to explore ways to engage others, such as the executive director, other staff and board members, in the fundraising process; you will practice ways to strengthen donor communications and build relationships; and you will explore metrics and how best to involve others in the analysis of fundraising results, thereby allowing for continual improvement. You will return to your organization with a framework for next steps that are grounded in your organization’s strategic thinking and that will allow for improved fundraising success.
This class is appropriate as a capstone class for The Nonprofit Center Certificate in Fundraising and for the development professional who understands the fundamental elements of raising funds and is ready to create and refine (key aspects of) their fundraising strategies, their personal fundraising skills and engage others more deeply in this work.