Creating Successful Individual and Major Donor Campaigns
Even when times are bad, individuals contribute more than 75% of the $295 billion given annually to nonprofits. No nonprofit can afford to miss the opportunities that individual giving offers and whether a major gift to your organization means $500 or $5,000, your individual giving program should have a unique strategy for major donors. This class will cover the various approaches to individual giving, from the annual appeal to a major donor personal solicitation. You will develop the tools and techniques that will help you create a comprehensive, coordinated fundraising program for individuals, including understanding the individual’s relationship to your organization, identifying strategies for each approach, how to be donor-focused while meeting your organization’s financial needs, and coordinating cultivation, solicitation and stewardship activities that lead to successful campaigns. Role play will solidify your confidence in being able to solicit donors as an essential part of your nonprofit professional development.
Please note this class has a snow date of 1/23/2018. If we have to cancel this class due to inclement weather it will be moved to this date but it will not necessarily be held at the same location.
Audience: Executive directors, board members, development staff and others interested in being successful in securing individual and major gifts
Certificate Programs: Fundraising
Date: January 17th, 2018
Location: Duane Morris
Address: 30 South 17th Street, 12th Floor
Philadelphia, PA 19103
Richard Przywara, CFRE was most recently Executive Director for the West Chester University Foundation, responsible for a $50 million capital campaign and $6 million in annual fundraising and leading a $300 million revitalization project of the student residence halls. Prior to serving in this role, Rich was the general manager of the Department of Special Service for New Castle County, Delaware where he supervised a staff of over 450 and managed an annual operating and capital budget exceeding $100 million. He has also served as the Associate Dean for Alumni and Development at Widener University School of Law in Wilmington.