The Art of Persuasive Nonprofit Story-Telling
Bring your cause to life with good story-telling. Discover how to motivate, persuade and make your cause memorable by using stories to bring your organization to life for any audience. While statistics and data are important and meaningful, it is stories that truly convey who we are, who we serve and what results from our work Story-telling is an art that is shared through publications and direct mail solicitations; verbally, from the elevator speech to a funder presentation; and online via today’s social media tools. A well told story inspires and compels action and distinguishes your organization from the competition.
This class explores the factors that make a story-telling presentation successful so that you are utilizing various communication tools effectively, maximizing support for your organization. Practicing your story-telling will reinforce your skills and raise your confidence level as you speak on behalf of your
Audience: Executive directors, board members, marketing/communications and fundraising staff; appropriate for any level of experience.
Certificate Programs: Marketing & Communications
Date: May 12th, 2017
Location: Independence Seaport Museum
Address: 211 S. Columbus Blvd.
Philadelphia, PA 19106
Patrick J. Feeley, MBA, CFRE, has been fundraising in the nonprofit sector since 1993. He is currently the Executive Vice President and Chief Development Officer for Caron Treatment Centers where he oversees a team of 18, which raises funds for Caron’s “Open the Door” $65 million campaign aimed at helping patients and families impacted by addiction and substance abuse.
Prior to Caron, Pat worked in development at The Children’s Hospital of Philadelphia (CHOP) in several management positions overseeing a wide range of areas from major gifts to special events. Prior to that he was director of corporate and foundation relations at