Business Planning: What it is and Why You Need it
This course is full - please contact us at 215-951-1701 to inquire about a waiting list.
Business planning serves as a practical approach to organizational decision-making. If you’re not using business planning to align organizational strategy with human, financial, marketing and other resources, you are missing the chance to optimize your organization’s effectiveness and efficiency. This course introduces the processes of business analysis and planning, including financial and marketing analysis; defining strategic impact; establishing strategic priorities; projecting required resources; and establishing performance measures. Working on an actual case study, you will develop an understanding of the concept of business planning and how it differs from other types of organizational planning (especially strategic planning); acquiring practical tools for analyzing your current program mix and evaluating the market and financial implications for new programs or ventures; and gaining knowledge of what to consider in assessing the full costs and benefits of creating programs or earned income ventures.
Certificate Programs: Financial Management
Date: May 09th, 2013
Location: Deloitte Services LP
Address: 1700 Market Street 27th Floor
Philadelphia, PA 19103